Increase engagement with earned and owned content.
Making your live event or tradeshow presence engaging, different from all the rest, and profitable at the same time, is very difficult, but a key goal for marketers who invest a lot in this channel. Build seriously engaging live experiences that drive enagement with your customers at the show, audiences at home and in post-show communication by your sales and marketing teams.
Every day, your brand's biggest fans share stories about your products online, but those stories rarely connect directly to your product. Break down the barrier between fan content and product merchandising by leveraging the power of fan-driven photos and videos that are proven drivers of shopping behavior on both your digital and physical storefronts.
Finding and retaining the best talent in the market is challenging, but it becomes a lot easier when your employees are your best and loudest advocates. Create opportunities for these internal advocates to help strengthen your employment brand and show candidates what it's like to work at your company through engaging video and photo-driven experiences.
Your customers have welcomed mobile into their daily lives, bringing to life an always-on multi-device phenomenon. Instantly create and publish mobile-feed experiences optimized for mobile, and boost mobile social campaign conversion rates with scrolling content feeds that adapt to your customers’ mobile behaviors.