One lazy Sunday afternoon, I was scrolling through my Instagram feed and realized that the majority of the content I “follow” is fashion-related. And, the producers of that content aren’t my friends or people I know, but rather famous fashion bloggers. I found myself caught in a trap of never-ending engaging fashion content, beauty tips […]
Before we start, let’s have a quick poll. Question 1: How many of you made a New Year’s resolution connected to one of the following: healthier living, losing weight, improving your fitness or eating habits? (My guess is more than a few people raised their hands.) Question 2: How many of you belong to a gym […]
As a fan of LEGO, I have always been impressed with how well they engage with customers.The favourite Danish toy manufacturer has always had a positive brand image, and with a mission to “Inspire and develop builders of tomorrow,” it comes as no surprise that their customers are a key component to their marketing success. […]
