A handful of Thismoment team members were lucky enough to attend Most Contagious 2014 in New York and London last week. What’s Most Contagious? In the words of the event’s website, it is a “unique, hybrid event dedicated to dissecting the trends, technologies and creative thinking that are transforming how consumers behave and the way […]

Gamers have rallied to Rockstar Games’ “Grand Theft Auto V.” Despite fans’ enthusiasm for pillaging, mayhem-making and other misdeeds in GTA’s virtual world, they happily poured over $1 billion dollars into publisher Take Two’s coffers in just the first 3 days of the game’s release. The notorious franchise’s long and colorful history, as well as a […]

This summer Intuit Small Business launched its most ambitious interactive campaign ever, “Small Business Big Game” (powered by Thismoment). It’s big. How big? Try Super big. As in any small business can enter, and the winner gets an all expenses paid 30-second spot in version 48 of pro football’s crown jewel (yes, Legal reviewed this […]

Does your brand have a content marketing strategy? How are mobile technologies influencing content marketing trends? How do marketers get exec support and funding for content marketing programs? How do they show success?  In last week’s edition of Thismoment’s webinar series, Transform Your Content Marketing: From Brand Selling to Storytelling, Altimeter analysts and digital marketing […]

The ‘New’ Facebook: It’s a Lot More Visual While some brands embraced Facebook’s Timeline with great enthusiasm, there were others who weren’t as receptive. This was until 30th March 2012, when all business pages were automatically converted to the Timeline format. What makes the ‘new’ Facebook more exciting is the purposeful visual landscape it presents. […]