Important YouTube Service & Policy Changes Affecting Brands

Sep 9, 2013

Is your brand on YouTube? If the answer is “yes,” then you should be aware of important Google service and policy changes that will be taking effect on October 1. These changes will impact YouTube’s minimum media spend requirements, mobile capabilities and more. Understanding them will help to minimize disruption to your video marketing strategy. […]

Facebook Befriends Contests on its Native Platform

This week, Facebookannounced changes to its promotion and contest guidelines that have huge implications for brands using Facebook to connect with their consumers.  The most significant change is that Apps and Page Tabs are no longer required to run a promotion on Facebook. That means that companies can run contests on any native Facebook Page […]

Topshop: Changing the Face of Fashion Week

Aug 29, 2013

London Fashion Week has traditionally been an exclusive event for the fashion elite. The hottest designers hold shows displaying their newest styles for an audience of three to four hundred people—that is until last spring.   In a partnership with Google+, Topshop created Topshop Unique, a comprehensive website that brought the latest in fashion from […]

Agency Powerhouses Digitas, Edelman & Team One to Headline June 26 Webinar

Jun 12, 2013

We’re excited to announce the next edition of our webinar series: What’s new? What’s next? The Future of Digital Marketing. From designing breakthrough integrated campaigns to driving brand adoption of emerging technologies, agencies are creating the present and future of marketing. We invite you to join us for an illuminating conversation with global agency leaders […]